The story behind the birth of PUMPFURY
In 1994, the "INSTAPUMPFURY" was released as a running shoe equipped with The Pump technology, which allows the shoe to fit the foot without shoelaces by introducing a pump chamber that injects compressed carbon dioxide into the upper.
The designer, Steven Smith, moved the pump inflation function that was built into the basketball shoe "THE PUMP" released in 1989 to the outside of the shoe, creating a shoe without laces, which was a groundbreaking design at the time and a hot topic.
It is still being reproduced today, and the original color "CITRON" always attracts attention. It is not only a running shoe, but also a fashionable model that is an iconic model that REEBOK is proud of.